Made using Adobe Illustrator, September 2019 – January 2020.
As the graphic designer for California Lutheran University’s SEEd (Sustainable Edible Educational) Project Garden, I was tasked with rebranding the garden with a new logo and style guide, as well as creating graphics for print advertisements and social media assets. Shown here is a poster promoting a SEEd Saturday event for the month of February, inviting members of the campus community to volunteer at the SEEd Garden. Below in the photo grid is the new logo I created for the garden, which features a chicken from the garden’s chicken coop and a worm from the vermicomposting shed. I’ve also included different applications the new logo, such as stickers, a staff t-shirt, and a hand-painted sign.
The poster mockup I’m using is courtesy of PosterMockup.com.
Phoebe Yeung 